"The right balance between online presence, offline awareness and brand building will be key"

Interview with Michel Koch, Head of International Multi-channel Trading at Marks & Spencer, & president of the  jury the Cross-Border Award at the Global E-Commerce Summit in Barcelona.

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ASOS, Amazon, H&M, Nelly.com, Lego and Zalando nominated for the European E-Commerce Award for the “Best Cross- Border Webshop”
Monday 14 May 2012

On the 5th of June, during the Global E-Commerce Summit in Barcelona, ASOS, Amazon, H&M, Nelly.com, Lego and Zalando will compete for the European E-Commerce Award for the Best Cross Border Webshop.

This award is the latest addition to the European E-Commerce Awards and will be given out for the first time this year. An expert jury has nominated 6 online vendors, taking into account criteria such as payment options, design, customer service and localisation.

The candidates are the British fashion Pureplayer ASOS, the H&M Onlineshop, toy producer Lego, the German shoes- and fashion etailer Zalando, the Swedish fashion webshop Nelly.com and the American online leviathan Amazon.

During the award ceremony taking place at the magical La Dama del Paraguas in Barcelona, we will officially meet the online retailer awarded the price for “Best Cross- Border Webshop of Europe” in 2012.

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